For these six millionaires, the world really is their oysters � fancy cars, fine dining, five-star travel � and yet, the one thing they crave the most is out of reach: a genuine woman to share all the luxuries with. How good can the good life be if you don�t share it with someone you love? Here�s where "" comes to help. Wealthy bachelors (and one bachelorette!) go undercover as average singles in search of their soul mates. They�ll trade their apartments and homes for smaller, run-down addresses, and ditch the Armani suits for jeans and a t-shirt. And those high salaries? They�ll survive on a much lower income and go on simpler -and sometimes free- dates. From the team behind Undercover Boss, the show follows a format designed to help millionaires make a real connection � quickly! Each episode, the featured millionaire will go on three blind dates, and then decide which lucky lady he�d like to pursue. After a group date with friends (and some sexy, romantic one-on-one), the millionaire will decide if he wants to move forward with the could-be relationship. If they are smitten, they must reveal their true identity to their partner. Can this white lie be overlooked or will dishonesty end the love affair before it ever begins?

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Genre:

Drama, Romance